Insights vs Product vs Engineering Data Science, and how each provides value to your business

Gordon Silvera
6 min readApr 22, 2021

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Data science roles in tech businesses fall into three categories:

  • Insights. Using data science to understand users, products and businesses.
  • Product. Using data science to test and optimize a product or feature.
  • Engineering. Building models and data, which…

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Gordon Silvera

We help startups and scaleups become data-driven. Get a data scientist on-demand, or advice on analytical data stacks. See more at www.thedatastrategist.com.